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Baby

Business Profile

Update your summer style with a Koochu

Does your bag define your sense of style?  Of course, says Tata Mesfin, the founder of Koochu baby changing bags.  Everyone needs a bag for their baby clobber, but it needs to be stylish as well as functional and versatile.

Koochu Changing BagKoochu's Sense of Style

Koochu was established in 2008 by Tata Mesfin at a time when there was a gap in the market for baby changing bags that didn’t scream BABY CHANGING BAGS!

When Tata was pregnant she started looking for a changing bag that looked stylish.  Of course like many women entrepreneurs, she set about setting up her own design business to make a baby changing bag to her own tastes.

During this time Tata established the brand Koochu - a brand that offered style, function and versatility. Each Koochu style has been developed to cater for a fashion conscious customer who takes quality seriously. The Koochu brand offers a bag that is available to use for maternity care and everyday usage.

Koochu's Versatility

Koochu has a unique 100% cotton removable lining and a zip out multi pocket lining which is machine washable  - an innovative solution to messy interiors or simple milk spillages; cleanse as you go , it’s all very simple. This makes Koochu more hygienic and offers product longevity, because you can just cleanse, you don’t need to throw away. Of course by removing the lining you also can use the bag personally or of course keep it in for a more organised bag.

The Koochu Collections

The current Koochu collection is made with faux leather simply to offer a practical wipe clean exterior.  The bags also come with a removable lining, a machine washable baby changing mat and either a detachable bottle warmer or 2 insulated pockets. The Cadillac collection includes the popular styles: Capri, La Salle, Catalina, Eldorado and Biarritz and a recently introduced the Continental (seen here) and Cosmopolitan the cross body in taupe and black as an injection to the range.

Koochu Overseas

They now have a growing business in Australia, Europe and are launching in the USA this spring. We are growing organically but in these economic times, those who invest in Koochu are already coming back for more.

Getting hold of a Koochu bag

Visit their stand at The Baby Show Excel 2012 on stand M16, or visit www.koochu.com or any of our stockists also listed on the site.  They are currently offering any new and current fans on Facebook 15% off any changing bag, so "like" them asap!



Related Forum Topics

Forums: Baby




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